CONTENTS

    How cross-border e-commerce sellers can maximize profits with FISHGOO Halloween offers

    avatar
    Marcus
    ·October 13, 2025
    ·13 min read
    How cross-border e-commerce sellers can maximize profits with FISHGOO Halloween offers
    Image Source: pexels

    Halloween is a time when people spend a lot of money. In the US, shoppers may spend over $100 each. Total sales could reach $11.6 billion in 2025. You can join this big market with FISHGOO’s Trick or Ship! Halloween Shipping Spree. The event gives you DDP shipping and real weight pricing, making it ideal for cross-border e-commerce sellers. You also get a chance to win prizes. Your customers enjoy fast and easy delivery, while you save money on shipping and customs. This helps your cross-border e-commerce business make more money.

    • US Halloween sales may reach $11.6 billion in 2025.

    • People aged 25-34 start shopping for Halloween in August.

    • Americans spend billions on costumes, candy, and decorations.

    Key Takeaways

    • Halloween is a big chance to make money. US sales may reach $11.6 billion in 2025. Sellers should get ready early to meet this demand.

    • FISHGOO’s DDP shipping removes surprise costs for buyers. This makes your store look better and helps you sell more.

    • Putting products together and giving themed deals adds value for customers. This can make people buy more during Halloween.

    • Learning how people shop in different places is important. Changing your deals for each area helps you connect with buyers.

    • Using analytics lets sellers see what customers do and what sells well. This helps sellers make better ads and earn more money.

    Halloween ecommerce opportunities

    Global sales trends

    You can find big chances in halloween ecommerce. Halloween ecommerce is growing in many countries. In the US, people may spend $11.7 billion in 2025. This year, you can sell to buyers in North America, Europe, Asia Pacific, and Latin America. North America is the biggest market right now. Europe and Asia are getting bigger every year. In Asia Pacific, more people celebrate in cities. Western culture helps halloween grow there. In Europe, the UK, Germany, and France see more sales each year.

    Here is a quick look at the fastest-growing regions for halloween ecommerce:

    Region

    Growth Insights

    Asia Pacific

    Fastest-growing region due to urban celebrations and Western cultural influence.

    North America

    Dominates the market with strong cultural enthusiasm and high consumer spending.

    Europe

    Consistent growth, especially in the UK, Germany, and France.

    Latin America

    Increasing demand influenced by Day of the Dead and Halloween blending.

    Middle East & Africa

    Gradual emergence supported by expatriate communities.

    You can see what people like to buy for halloween:

    Product Category

    Description

    Costumes

    Remain a top seller during Halloween

    Decorations

    Include items like pumpkin lights and candy bowls

    Party Supplies

    Essential items for Halloween gatherings

    Costumes, decorations, and party supplies are very popular. People also like makeup and pet costumes for halloween. Many choose costumes from movies or TV shows. Some people dress up in groups or as couples.

    Bar chart showing average spend on candy, decorations, and costumes for Halloween in 2025

    Seasonal buyer behavior

    Shoppers act differently during halloween. Most people plan their shopping early. About 76% of adults pick costumes ahead of time. Many finish shopping by the middle of October. You can get these early shoppers with special deals.

    Some people wait until the last minute to shop. They buy costumes, candy, and decorations quickly. More people buy on impulse as halloween gets closer. You can sell more by offering fast shipping and short-time deals. Shoppers want a fun halloween, but they also want good prices. Many people watch their spending, so low prices help you win sales.

    Tip: Make bundles and themed deals to help customers save money and have more fun.

    Online shopping goes up when it gets colder outside. People stay inside and look for halloween deals online. Halloween also starts the busy holiday shopping season. If you make your listings better and use local ideas, you can reach more buyers and sell more for halloween.

    Cross-border e-commerce sellers: maximizing profits

    Using FISHGOO’s shipping spree

    You want to sell more to people in other countries for halloween ecommerce. FISHGOO’s Trick or Ship! Halloween Shipping Spree gives you tools to help you earn more money. You get Delivered Duty Paid (DDP) shipping. This means all customs and import fees are already paid. Your customers see the full price with no extra charges. This makes them want to buy from your store.

    DDP shipping stops hidden costs. You spend less time fixing problems and handling returns. You make more money because you know your costs.

    Shipping can be expensive for cross-border e-commerce sellers, especially at halloween. FISHGOO charges you by the real weight, not by size. You only pay for what your package weighs. This saves you money on shipping, especially for light but big things like costumes and decorations.

    Weight Type

    What it Means

    What it Costs

    Actual Weight

    How heavy something really is.

    Costs more for heavy things.

    Volumetric Weight

    Size divided by a set number.

    Costs more for big but light things.

    You can also win prizes with every shipment. FISHGOO’s lucky draw might give you your shipping money back. You can use this money to make more halloween ecommerce deals or give better prices to your customers.

    Ways to save money

    Cross-border e-commerce sellers have many problems at halloween. High shipping costs, customs delays, and returns can make you lose money. FISHGOO helps you fix these problems with smart ideas.

    • DDP shipping pays all taxes and fees. You do not get surprise costs and your customers stay happy.

    • Real weight pricing helps you control shipping costs for every order.

    • Fast shipping gets halloween costumes and decorations to your customers on time.

    • Lucky draw prizes give you extra money. You can use this to sell more or buy new products.

    Here are some common problems and how FISHGOO helps you:

    Problem

    What it Means

    High shipping costs

    FISHGOO’s real weight pricing makes shipping cheaper.

    Customs and import fees

    DDP shipping stops surprise costs for you and your customers.

    Returns and refunds

    Easy returns make selling to other countries simpler.

    Payment and currency problems

    FISHGOO lets you use different currencies for easy payments.

    Rules and regulations

    DDP shipping helps you follow trade rules without extra work.

    You can do these steps to make more money with FISHGOO’s Trick or Ship! Halloween Shipping Spree:

    1. Pick FISHGOO’s special international shipping for your halloween ecommerce orders.

    2. Choose DDP shipping so all customs and fees are paid.

    3. Pack your halloween items well to use real weight pricing.

    4. Pay for shipping and check your package status.

    5. You join the lucky draw when your package is marked “Shipped.”

    6. Use any prize money or refunds to make more halloween ecommerce deals or give discounts.

    Tip: Bundle costumes and decorations to give more value. Fast shipping and clear prices help you get more customers for halloween ecommerce.

    Cross-border e-commerce sellers who use FISHGOO’s shipping spree can sell more to other countries, save money, and make halloween ecommerce easier for their customers. You get more sales, happier customers, and bigger profits.

    Optimizing halloween costumes listings

    Optimizing halloween costumes listings
    Image Source: pexels

    Product selection tips

    You want your halloween shop to be special. Pick halloween costumes and products people want. Check trends every week. Look for famous movie characters and funny memes. Classic monsters are always popular. Millennials buy the most halloween products. Focus on styles they like. Sell costumes, t-shirts, and ornaments. These items sell quickly at halloween.

    Use good photos for each listing. Show costumes from many sides. Write simple descriptions. List the size and color for every costume. This helps customers pick the right one. It makes your shop easy to look through.

    Grouping Property

    Description

    Costume_size

    Different sizes help customers choose easily.

    Costume_color

    Different colors make shopping simple.

    Tip: Set your halloween costume prices to match others. Check what other sellers charge. Change your prices to get more buyers.

    Offer fast shipping. Customers want costumes before parties begin. Use FISHGOO’s service to send products quickly. Be friendly when you talk to customers. Answer questions fast. Help customers feel good about buying halloween products.

    Bundling for higher value

    Bundling halloween products helps you sell more. Make halloween party kits and trick-or-treat packs. Customers like easy choices. Bundles make shopping simple and raise your order value.

    Bundle Name

    Components Included

    Benefit to Customer

    Halloween Home Starter Kit

    Door sign, table runner, pillow covers

    Easy solution, bigger order value

    Witchy Accessories Kit

    Black dress, themed accessories

    Adds to main buy, helps upsell

    Trick-or-Treat Gift Box

    Pumpkin candle, Halloween treats

    Makes Halloween better, adds more value

    • Bundles make people buy quickly.

    • Themed deals get customers excited for halloween.

    • Good bundles make shopping better.

    Use AI tools to show bundles at checkout. Make offers that fit halloween time. Use your website visitors to earn more money. Customers buy more halloween products when shopping is fun and simple.

    Localizing halloween promotions

    Adapting offers for regions

    You can sell more at halloween by changing your deals for each country. Every place has its own way to celebrate and shop. When you make your deals fit what people like, you get noticed. This helps you beat other sellers. Look at the table to see how to change your halloween sales for each country:

    Country

    Best Strategies for Halloween Promotions

    Shopper Insights

    United Kingdom

    Focus on candy, treats, and Instagram ads

    46% join in; 29% buy on impulse

    Netherlands

    Highlight treats, candles, and lanterns over spooky themes

    Halloween is less popular; Saint Martin’s is key

    France

    Promote scary costumes and adult party supplies

    Parties are big; trick-or-treating is rare

    Germany

    Offer affordable, scary outfits and party goods

    Young adults love it; tradition is less important

    Spain

    Combine costumes and candy with El Dia de Los Muertos themes

    North celebrates more; blend with local customs

    Italy

    Push candy for trick-or-treating and costume parties for all ages

    48% celebrate; big events on November 1st

    You need to know who you want to sell to. Find out what people like in each country. Change your halloween items and deals to match local styles. Watch what other sellers do and see what works. This helps you make special deals that people want.

    Tip: Use local holidays and traditions to make your halloween sales better. This makes your deals more fun and helps you sell more.

    Multilingual marketing

    If you want your halloween sales to do well, use the language your buyers speak. More than half of shoppers do not buy from English-only stores. When you show product info and deals in their language, people trust you more. Most shoppers like to buy when they see words they know.

    • Multilingual marketing helps you talk to more people.

    • Customers feel closer to your store when you use their language.

    • You can sell more by giving deals and help in many languages.

    Set up customer help and FAQs in different languages. This lets shoppers get answers fast and feel good about your halloween deals. When you change your deals for each place, every shopper feels special. You turn visitors into fans who come back for more deals next time.

    Data-driven halloween marketing

    Data-driven halloween marketing
    Image Source: pexels

    Audience segmentation

    You can sell more at halloween if you know your audience. Split your customers into groups. This helps you give the best deals to each group. People shop in different ways for halloween. Millennials and Gen Z spend a lot on costumes and decorations. Parents buy costumes early for their kids. Pet owners want cute outfits for their pets. Couples like to wear matching costumes at parties.

    Here is a table that shows how each group acts:

    Audience Segment

    Behavior Impact

    Residents in apartments

    They decorate less and give out less candy. Space is small.

    Homeowners

    They decorate more and join trick-or-treating.

    Millennials and Gen Z

    They spend the most. Millennials spend about $262.

    Couples

    They buy matching costumes and party decorations.

    Grandparents

    They buy treats and costumes for grandkids.

    Pet Owners

    They shop for pet costumes and treats.

    Focus your ads on these groups. Use social media to reach Millennials and Gen Z. Give parents early deals on costumes. Make bundles for pet owners and couples. Timing is important. Costumes sell best two or three weeks before halloween. Candy sells most in the last week of October.

    Tip: Split your audience and send messages at the right time. This makes your halloween ads work better.

    Platform analytics

    You can use analytics to make your halloween ads better. Analytics show what works and what does not. You see which products sell most and who buys them. Social media gives you tools to track your ads. You can count clicks, sales, and likes.

    • Use halloween data to find top products and groups.

    • Look at old campaigns to see trends and change your ads.

    • Make ads for buyers in different places.

    • Watch how customers shop online to get more sales.

    Brands that use analytics can make better plans. You learn from old halloween ads and make smarter choices. Tools like MoEngage help you see what customers do. Change your deals to match what shoppers want. This helps you sell more and grow your business.

    Note: Always check your ad results. Use data to plan your next halloween ads.

    Shipping and returns for halloween ecommerce

    Fast international shipping

    You want your halloween orders to get there fast. Fast shipping makes customers happy. It also helps you sell more. Many people wait until the last minute to buy. They need costumes and decorations right away. You need a shipping partner you can trust.

    Some companies ship halloween orders quickly. Here are some good choices:

    • Global Shopaholics ships to over 220 countries. They have low prices and even overnight shipping. Your customers get their halloween things before the big day.

    • Shipito gives you many ways to ship. You can pick cheap or fast shipping. It depends on your budget and how soon you need it.

    • Shipito also lets you track your package. You and your customers can see where it is. They can also repackage items to save space.

    FISHGOO’s Trick or Ship! Halloween Shipping Spree gives fast delivery. They ship to the USA, UK, Canada, Australia, and Spain. You pay only for the real weight of your package. This saves you money on every order. Your customers get their costumes and decorations fast. They will want to shop with you again.

    Tip: Tell shoppers you offer fast shipping. People like knowing their orders will come before the party.

    Hassle-free returns

    Returns are important for halloween sales. Easy returns make customers feel safe. They know they can send things back if they do not fit.

    Stores with easy returns get better reviews. More people come back to buy again. Shoppers trust stores that make returns simple. Flexible return rules help customers feel sure about buying.

    • Customers like stores with clear return rules.

    • Flexible returns make people feel good about shopping.

    • Many people stay loyal to stores with easy returns. Hard rules can scare buyers away.

    FISHGOO helps you handle returns easily. This builds trust and helps your halloween business grow. Happy customers tell friends and come back next year.

    Creative halloween promotions

    Flash sales

    You can make more halloween sales with flash sales on FISHGOO. Flash sales are quick deals that end soon. Shoppers feel they need to buy fast. Scarcity makes people want to get deals before they are gone. You can pick costumes or decorations for these sales. This makes shopping exciting.

    • Give deals that last a short time to get fast buys.

    • Put products together so shoppers get more for their money.

    • Make special deals for loyal customers to thank them.

    Tell people about your flash sales by email and social media. Shoppers like last-minute deals, especially close to halloween. Try buy one, get one free deals or mystery discounts. You can also use games to make shopping fun. Special bundles for halloween help you sell more.

    Tip: Share news about flash sales early. This gets people excited and brings more shoppers to your store.

    Cross-selling ideas

    You can earn more money at halloween by cross-selling and up-selling. FISHGOO helps you show related products to customers. For example, suggest a pumpkin bucket when someone buys a costume. Show these ideas at checkout when buyers are ready to add more.

    Here are some good ways to cross-sell and up-sell at halloween:

    Strategy

    Description

    Personalized Recommendations

    Suggest products based on what each customer likes.

    Contextual Placements

    Show cross-sells and upsells at checkout or after purchase.

    Strategic Pricing

    Make sure upsells offer clear value, and cross-sells feel like small add-ons.

    Product Bundling

    Offer related halloween products together at a discount to encourage higher spending.

    Email Marketing

    Send follow-up emails with more halloween deals after a customer buys.

    Use these ideas to make every sale bigger. Give deals at the right time to make shopping easy and fun. This helps you get noticed during halloween and grow your business.

    You can boost your ecommerce profits this halloween by joining FISHGOO’s Trick or Ship! Halloween Shipping Spree. Free shipping attracts more buyers and helps you win more sales. Check out these facts:

    Reason to Join FISHGOO

    Percentage

    Shoppers want free shipping

    83%

    Buyers act to get free shipping

    93%

    High shipping costs cause cart abandonment

    58%

    Raise your order value and get more conversions with smart shipping and creative promotions. Take action now and let FISHGOO help your business grow.

    FAQ

    How do you join the Trick or Ship! Halloween Shipping Spree?

    You select a designated shipping route, pay for your shipment, and wait for your parcel status to show “Shipped.” You automatically enter the lucky draw. Winners get announced on FISHGOO’s YouTube, TikTok, Discord, and Telegram.

    What is Delivered Duty Paid (DDP) shipping?

    DDP shipping means FISHGOO covers all customs duties and taxes. You avoid surprise fees. Your customers see the final price upfront. This makes your store more attractive and trustworthy.

    Which countries can you ship to during the event?

    You can ship to the USA, UK, Canada, Australia, and Spain. FISHGOO’s special offer covers these destinations. You reach more buyers and grow your business faster.

    How does the lucky draw work?

    Every shipment during the event enters the lucky draw. You could win prizes like full shipping refunds. FISHGOO announces winners on October 17, 2025. You boost your profits and enjoy extra rewards.

    Why should you use actual weight pricing?

    You pay only for the real weight of your parcel. This saves you money, especially for light but bulky items. You keep costs low and offer better deals to your customers.

    See Also

    Five Compelling Reasons to Use Fishgoo for Global Shopping

    Fishgoo Revolutionizes International Shopping for Chinese Products

    Explore Ten Reasons Why Fishgoo Is Loved by Shoppers

    Reasons Expats Favor Fishgoo for Shopping Chinese Goods

    Fishgoo Simplifies Hassle-Free Shopping from 1688 for You